No matter which way you look at it, fintech startups are the underdog in the finance sector. While many have better technology, pricing and value propositions for customers, they simply don’t have the market footprint, manpower […]
Category: Branding
Is surprise and delight fintech’s secret weapon?
Today I had the fortune to meet with a serious, global, fintech heavyweight, recently arrived to Australia. I won’t tell you who just yet, that’s the subject of an upcoming post I’d rather surprise you with a […]
Does banking have to be boring?
Banking at its heart is incredibly boring. Let’s face it, adding figures on one ledger and subtracting from another is a mind numbingly dull task for the best of us. Just take your own monthly budget. […]
When fintech and trust collide, Gen Y will buy
Look out all those born before 1981, the Millennial wave is coming. According to research conducted by the Pew Research Center, in 2015 living Millennials in the US will begin outnumbering the Baby Boomer generation. A highly […]
